← Bear.Co

Creator Intelligence and Influencer Vetting for Brands in Jordan and MENA

When a marketing team in Amman, Riyadh or Dubai is deciding between creators for a campaign, instinct is not enough. Bear.Co's creator intelligence brings the research to the table: verified profiles, audience authenticity, cultural context, and the relationship history behind each recommendation, drawn from our private intelligence system, the Forest Ledger. We supply the evidence so that when you ask "why this creator?", the answer is already written down.

Start a private conversation

What the intelligence covers

Verified profiles

Identity and reach corroborated against public record. Not a screenshot, a source.

Audience authenticity

Follower quality and engagement sanity checks that separate real influence from inflated numbers.

Relationship history

Who a creator has worked with, and how it landed: context that de-risks the decision.

Evidence before outreach

Every profile is researched and explained before anyone is contacted, so your shortlist is defensible from the first conversation.

How do brands in Jordan vet influencers before a campaign?

Careful brands in Jordan check a creator before anyone contacts them: who the audience really is, what the creator has promoted over the last six months, where the followers live, and how paid work is disclosed. Bear.Co does this reading for you from The Forest Ledger, its private creator-intelligence system, and hands you a written answer you can check.

What The Forest Ledger is, and what it is not

The Forest Ledger is the private research system behind every Bear.Co recommendation. It holds creator and talent profiles across the Levant, the GCC and a set of international markets, kept current, with the profiles behind a recommendation read by a person. It is the working memory of the practice, not a product.

What it is

A private, continuously maintained record of creators, their audiences and their recent brand work.
The source behind every shortlist, conflict check and vetting read Bear.Co delivers.
A system read by people; the software helps, the judgement is human.

What it is not

Not self-serve software, a dashboard or a database you log into.
Not a list of names for sale. Names, handles and notes stay inside Bear.Co and inside client work.
Not a ranking. It answers a brief; it does not publish who is best.

What a vetting read contains

When a brand asks Bear.Co about a creator, or asks for a shortlist, each name comes back with a short written read. It covers six things, in plain language, so a marketing manager and a legal reviewer can both follow it.

Audience authenticity: follower quality, engagement pattern and whether growth looks organic or bought.
Brand-safety history: what the creator has promoted and said over the last six months, and whether any of it sits badly beside your brand or category.
Geography: where the audience actually lives, which for a Jordan campaign matters more than where the bio says the creator is based.
Cadence: how often the creator posts, and how much of that output is paid work.
Disclosure: whether paid posts are marked as paid, and how consistently.
Platform signals: which platform carries the real audience, and how the account is behaving there right now.

The read ends with a recommendation and the reasoning behind it. Where the evidence is thin, it says so.

The Ledger does not make the decision for a client. It makes sure that when they decide, they are looking at the same facts we are, written down where they can check them.
Mohammad Riyal, founder

Jordan, as an example of what the system knows

As of August 2026, The Forest Ledger holds 5,989 profiles located in Jordan, of which 5,254 are individual creators; the rest are brand, media and other non-personal accounts that a market read needs to recognise so they are not counted as people. That count includes only profiles whose own bio or profile confirms Jordan; profiles a supplier merely placed in Jordan are excluded. Aggregates like these tell a brand how large the working market really is before a shortlist is drawn, and they are the only form in which the Jordan data leaves the system. If your campaign is aimed at Amman rather than the wider region, this is the base a read starts from.

In numbers

19,238 creator and talent profiles across 21 markets in The Forest Ledger.
More than 600 of them read by Bear.Co itself, one profile at a time, and the number climbs nightly.
5,989 Jordan-located profiles, 5,254 of them individual creators (August 2026, aggregate only).
Mohammad Riyal's personal professional record: 7 years in the creator economy, 150+ brand deals negotiated, 1,000+ talents worked with, 20+ media features.

The Ledger figures are Bear.Co's own, aggregate only, as of August 2026. The experience figures are Mohammad Riyal's personal professional record, built up over the years before Bear.Co was founded in Amman in late 2025 and carried into it.

Common questions

Is creator intelligence a software product I can buy?

It's Bear.Co's private system, the Forest Ledger, that powers our advisory. We bring the intelligence to your decision as a consulting service; it isn't sold as self-serve software.

How is this different from an influencer agency?

An agency sells access to its roster. Bear.Co is a consulting firm that sells you the evidence (verified profiles, audience authenticity and relationship history) so your own decision is defensible.

Can you vet a creator we have already chosen?

Yes. Many brands arrive with a name in mind and want it checked before the contract is signed. The read is the same as for a shortlist: audience, brand-safety history, geography, cadence, disclosure and platform signals, written down with a recommendation.

Can we access The Forest Ledger ourselves?

No. The system is not open to clients or the public. You receive a written read on the creators relevant to your brief; the underlying profiles, names and notes stay inside Bear.Co.